WHY YOU SHOULDN’T BUY A PRESET

These past two weeks I’ve shared a couple articles talking about how to create, edit, and build a cohesive feed. It’s a topic I get asked about quite often, especially on social media, and that I finally decided to write about more often, since I’ve seen you’re actually quite interested in it. On my last…

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BLOGGING 101: EDITING PHOTOS & CREATING A COHESIVE FEED

This has been a pretty requested topic for such a long time but, for some reason, I never decided to actually write about it. Maybe it was because I feel like the way you edit your photos should be really personal and unique, in order to create your own image and transmit your personality through…

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BLOGGING 101: HOW TO TAKE GOOD PHOTOS

A few days ago I did a “questions” thing on Instagram stories asking you about what you wanted to see next on the blog, and some of you coincided on the same topic: how to take good photos for Instagram and the blog. First of all, I wanted to say that I don’t consider myself…

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BLOGGING 101: YOU SHOULD GET PAID

I’ve recently seen so many people complain about how many others work for free with brands. It is fine when you’re starting and you’re just seeing how everything works and still improving your content. But, you can’t be your whole life working for products in exchange. Clothes, makeup, and jewellery won’t pay your rent, food,…

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BLOGGING 101: EMAIL CAMPAIGNS

Today I’m going to talk about a really important thing if you want to keep your readers engaged with your blog and brand. Your blog and brand are not only going to grow with the things you do inside the platform. You also have to work outside it to keep them engaged. I recently got…

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BLOGGING 101: EMAIL

It is so important to have a unique email for your site/business. This makes you look more professional and if you do it the right way, this is going to be so helpful for you. I remember how excited I was when I created the email for my blog. I just couldn’t wait for emails…

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BLOGGING 101: IS IT A JOB?

You know the very usual and recurrent question “Which is your job?“. I’m asked this a lot when I meet new people, or when I have appointments to do my hair, nails, etc. I always get so scared when people ask me so, and I feel so weird saying “I’m a blogger“. I instantly start…

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BLOGGING 101: BUYING FOLLOWERS

I hope nobody is thinking that I’m going to talk about how great an amazing is to buy followers, because that’s exactly what you SHOULD NEVER do. I thought that I had to write an article about this topic because there are so many people that have been overwhelmed with all this influencer/blogging movement going…

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BLOGGING 101: BUILDING A FOLLOWING

To build a following and get exposure is what we all pursue, basically because without it you can’t be considered a potential blogger/influencer. You can create amazing content and write amazing articles, but if nobody sees or reads your stuff you won’t go anywhere. Don’t get discouraged if you’re just starting and you don’t have…

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BLOGGING 101: EVENTS

I perfectly remember the very first event I went to. It was a well-known brand that launched a new collection for the season and threw a party for people who worked in fashion and media. Actually, I have to be honest and say that that is the most awesome event I have ever been to.…

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BLOGGING 101: SPONSORED POSTS

In my first year of blogging at The Gold Lipstick, I received an email from a brand that wanted to sponsor a post on my blog. Oh wow, that was new to me. They were offering me $12 for a post talking about their dresses and add some links. This was the first money I…

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BLOGGING 101: FASHION WEEK

Everyone knows about Fashion Week but nobody knows how to make it there. Looks like a dark side of FW no one knows about, or nobody wants to talk about to keep it exclusive and private. But you know what, there’s a way to get there, and there’s no need to have 4,2 million followers…

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